At ExportWise, we try hard to ensure that the magazine is always current and that it reflects the interests and concerns of you, our readers. We asked for your opinions on this in 2005, and as the end of 2009 approached, we decided it was again time to find out if we’re meeting your expectations. So we sent out a survey, and now that the results are in, we’d like to share them with you.

To begin with, you told us that ExportWise has succeeded in providing useful, thought-provoking information about global trade, the achievements of Canadian exporters and how EDC’s
products and services help you operate in foreign markets. In fact, 85 per cent of you reported using the magazine to stay informed about recent developments in international trade, while two-thirds use it to learn about specific markets and countries where customers might be found.

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